SAN ELIJO HILLS TOWN CENTER PROPOSED DEVELOPMENT MEETING
The conceptual revamped plan Home Fed (San Elijo Hills Development Company) submitted Thursday at a City of San Marcos hosted workshop included a reduction in commercial space by two-thirds. Approximately nine retail units isolated to San Elijo Road. The units are to face the existing Marketwalk. The retail spaces are marked in red on the diagrams. The proposal did not include any retail on the opposing side of San Elijo Road, Elfin Forest Road or Baker Street. Home Fed plans to increase the number of residential units: condos and lofts to 70- 80 units. Originally 28 residential units was the plan for the town center. 17 additional units are proposed for the estate lots near Double Peak Park and Montage area and are part of the planning process with the City of San Marcos.
There was a consensus of outrage over this plan from 70 plus San Elijo Hills Residents who attended the meeting. The majority expressed their interest in buying into this community as a self-contained community. This plan has drifted from the original vision of the San Elijo Hills town center/square.
Jeff O’connor, Director of Operations of Home Fed said they have taken on the advise from experts, consultants in the field. They want the businesses to flourish. He said the current businesses are doing okay, they want to see the business achieve success. Home Fed has active builders who are interested in building out this new concept now. Home Fed would need to take meeting feedback and apply for formal application with the City in the next 60 days. San Marcos City approvals can take up to 18 months. The project would be built by premium third-party builders and match the quality and aesthetic standards of San Elijo Hills. The design is subject to approval by the City. The project would be market rate for sale town homes. Local commercial firm Flocke & Avoyer
will market the retail spaces for lease. Some of the retail space would be designed to accommodate restaurants; including grease traps, exhaust venting. No guarantee that restaurants will be interested and some local San Elijo Hills restaurants have historically struggled. The new plan has lower daily trips because of the decrease in retail 1,700 vs 2,300. Each town home would included garages and on site guest parking. See parking plan photo. short-term parking management would be part of the City requirements,. The additional children would fall under current San Marcos Unified School District attendance maps and would tend to be pedestrian because of walking proximity to the San Elijo Elementary and San Elijo Middle School. Keep in mind attendance boundaries are adjustable as we have recently seen in San Elijo Hills/San Marcos.
The overwhelming suggestions from residents attending the meeting: Larger storefronts with more depth and storage space, full-scale restaurants. The homeowners expressed businesses on the three streets is a non-negotiable if you want to create a town square atmosphere and bring residents in to shop in San Elijo Hills. You need to figure out how to draw the critical mass in, to shop in San Elijo Hills. One resident suggested a large pool to host swimming meets, volleyball courts, etc for sporting activities. A teen center was another suggestion. The three streets being directly across from Marketwalk on San Elijo Rd, around the corner on Elfin Forest and the other corner Baker Street. The suggestion is to have an open space in the middle of the businesses instead of residential. The businesses could also open inward to the center, have grass, table & chairs, fire pits, maybe display movies, etc.
The lot next to Chevron is slated for more residential. Homeowners expressed concern. Who wants to live next to a gas station and if we are going to have all these businesses where is everyone going to park? The recommendation by the homeowners: a parking structure in the lot next to Chevron.
Home Fed is in the process of purchasing the lot slated for the church site. They plan to build 18 residences, a green belt and tot lot. There are two aqueducts running through the site which limits the building capabilities. One speaker mentioned a tot lot is not advisable with the busy streets. Church of The Hills appears to be selling this site back to Home Fed.
Home Fed took notes, Jeff said they are going back to the drawing table and will host another meeting once they have a revised plan in place for homeowner feedback. We suspect more meetings and homeowners surveys are in the works.
Keep in mind Home Fed is deeply invested in San Diego County with 6,000 units in the works in Chula Vista, another project online in Santee and they use San Elijo Hills as it’s prize example of its work. We suspect they have a lot of reasons to care about the successful completion of San Elijo Hills.
San Elijo Hills this is your chance to shape the future and your participation and education in the process is critical to the success of the project.
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