Beginning Saturday, July 21, the City of San Marcos will present its 17th annual “Summer Concerts in the Gardens” series at the Wood House, 1148 Rock Springs Road.
A variety of bands will provide music appropriate for all ages during the summer months. All concerts will begin at 7:30 pm. Guests are encouraged to bring low back beach chairs or blankets for picnic seating; parking is free. In addition to traditional desserts and non-alcoholic beverages for purchase, a different food truck will also be selling food at each concert.
Tickets may be purchased at the door or in advance at the San Marcos Community Center. Prices are $6 presale, $8 at the door. Children under 12 years are free. Season passes are now available for $15.
For more information or to purchase tickets, visit www.san-marcos.net/specialevents or call San Marcos Parks and Recreation at (760) 744-9000.
The San Marcos EMS Service Area is currently an exclusive operating area (EOA) pursuant to California Health and Safety Code Section 201.224. From 1988 until 2001, the services in the EOA were delivered through a joint contract consisting of private enterprise Advanced Life Support (ALS) transport units and ALS fire department first responder engine companies. In 2001, the San Marcos Fire Department (SMFD) began providing ALS transport services in San Marcos as a sub-contractor. In 2009, the SMFD was awarded the contract to provide ALS transport services to San Marcos residents.
The City of San Marcos is a Charter City operating under a Council/Manager form of government. The City encompasses an area of approximately 24 square miles and the Fire Protection District adds approximately nine (9) square miles for a total service area of 33 square miles. The San Marcos Fire Protection District became a subsidiary district to the City of San Marcos in 1987. In 1988, the City added paramedic services to the community.
EMS SERVICE AREA COMMUNITY PROFILE
The residential population of the City is nearing 100,000 with a steady estimated 11 percent population growth since 2010. In addition to the City population, approximately 20,000 residents are located within the Fire Protection District, for a total of nearly 120,000 residents being served by the SMFD. The service area’s daytime population increases to approximately 160,000. The San Marcos population is growing four (4) percent faster than the other neighboring cities and almost two (2) percent faster than the San Diego region with a projected growth of 6.1 percent by 2020. It is projected that by the year 2030, the City of San Marcos population is expected to grow by more than 15 percent.
EMS SERVICE AREA SERVICES
San Marcos EOA calls for service are dispatched through the North County Dispatch Joint Power Authority (NCDJPA). Participation in this regionally-based JPA supports and enables the shared use of other area agencies ALS assets through an automatic aid “boundary drop” agreement that utilizes the closest transport resource concept.
The EOA ALS Transport Services contract requires that ALS ambulance response times not exceed nine (9) minutes, 90 percent of the time. ALS Engine and Truck company response times also adhere to strict response time expectations, with an eight (8) minute response time required 90 percent of the time. The SMFD consistently meets or exceeds these response time standards. The Department has steadily experienced significant call volume increases since 2014. Throughout 2017, the Department responded to 11,490 calls which represent an increase of 4 percent from 2016. During 2014 and 2015, the Department experienced a 22 percent and 11 percent increase in calls from the previous year, respectively.
SMFD currently provides ALS transport service to the City of San Marcos and San Marcos Fire Protection District residents. The ALS transport service is a no-subsidy service in San Marcos, meaning the City does not provide monetary support to the provider. Rather, all revenues needed for program operations are derived from billing for services provided. In order to provide the highest level of service to the residents of San Marcos, the Department staffs four (4) ALS Engine companies, one (1) ALS Truck company and five (5) ALS Ambulances 24-hours a day, 365 days a year. In addition to five (5) ALS ambulances staffed with a minimum of one (1) Firefighter-Paramedic and one (1) Emergency Medical
Technician, every Engine and Truck company is staffed with a minimum of one (1) Firefighter-Paramedic and/or Fire Engineer-Paramedic. SMFD employs 105 personnel including those assigned to Emergency Services, Fire Prevention and Administrative Services. Fifty-six (56) of the seventy-five (75) field personnel are licensed, Paramedics.
EMS SERVICE AREA PROGRAM MANAGEMENT
To provide continuous EMS program oversight, the EMS program is managed within the Department’s Emergency Services Division. Under the direction of the Fire Chief, EMS Program leadership and management is provided by a Fire Division Chief, an EMS Program Coordinator (R.N./P.M.) and a Emergency Services Support Specialist. The Department staffs a 24-hour on-duty Battalion Chief to provide field level supervision over all personnel and incident activity.
California’s EMS authority has recognized SMFD as a Continuing Education (CE) Provider for both Paramedics and Emergency Medical Technicians. The Department maintains trained and certified instructors to deliver these CE classes. In addition, SMFD also maintains a comprehensive ALS Quality Assurance and Quality Improvement Program (QA/QI), designed to identify and address potential or existing clinical, operational or equipment concerns. To learn from experiences and improve upon overall EMS service delivery, QA/QI process outcomes are routinely incorporated into CE case review training sessions.
In addition to providing multiple opportunities and platforms for community public education, the Department also maintains innovative program partnerships and customer feedback outreach efforts. Community outreach events provide education related to health, safety and various life-saving techniques. The Department promotes programs that provide specialized medical referrals and associated services in order to integrate a whole health service approach. By adhering to a whole health service approach, the entire patient is evaluated, not just their immediate concern, thereby promoting an advanced level of care for San Marcos residents.
Through dedicated leadership, integrity, safety, competency, and customer service the San Marcos Fire Department has provided emergency medical services since 2001. SMFD encourages and maintains continual education and training, keeping personnel current on all certifications, licenses, protocols, and best practices. Two-thirds of SMFD workforce are licensed Paramedics, creating a highly trained medical team on scene. Incorporating education and training, SMFD manages a quality assurance program overseeing emergency medical services while maintaining excellent customer service. SMFD provides community outreach education and professional emergency medical services connecting, empowering, educating, and acting as advocates for members of the community and offering resources to improve overall health.
SMFD is prepared to grow with the population and continue to provide innovative, cost-effective and consistent service to all members of the San Marcos community. The Department looks forward to continuing to improve and is always seeking avenues to increase our level of service to the community.
“The City of San Marcos prides itself on finding innovate ways to raise the bar in public service—and informing and engaging the community is certainly no exception,” said Communications Officer Sarah Macdonald, who oversaw both projects. “As one of the region’s fastest growing cities and North County’s education hub, San Marcos has a great story to tell—and these outreach efforts helped do that.”
The video proved to have tremendous reach, attracting more than 30,000 viewers on Facebook, according to the City’s Facebook page data. That’s especially significant because the video was aimed at reaching more new candidates on social media. In fact, before the video only about 10 percent of applicants discovered job opportunities via social media, according to the City—however, that number has now nearly tripled to reach 36 percent.
“This video was created to attract new talent in a new, effective way. And according to the data, we have clearly achieved that,” Macdonald said.
The video dovetailed with the City’s newly minted brand, which includes the City’s first logo—the other project that earned an EPIC Award.
Playing off the City’s tagline, ‘Discover Life’s Possibilities,’ the logo features a stylized compass rose in the “O” of San Marcos, conveying a feeling of exploration.
“San Marcos has a lot to offer, but we needed a clear identity that piques curiosity and invites people to come be a part of it all. This logo hits the mark,” said Macdonald, adding that it was designed to support the City’s economic development efforts—a newly identified priority.
In that vein, the logo has become central to virtually all economic development outreach.
“The logo inspires confidence. It shows we are a quality city filled with possibilities. That’s an important message to convey when I’m interacting with business owners,” said Economic Development Manager Tess Sangster.
The logo has also allowed the City to implement brand consistency for the first time. To date, more than 50 publications have been refreshed with the logo including the community newsletter, budget cover, digital assets, economic development brochures, trade show exhibits and a comprehensive set of office templates including letterhead, business cards, email signature lines, staff reports and cover pages. This translates to approximately 80 percent of all collaterals for the city — a remarkable conversion rate.
During CAPIO’s annual conference in Santa Rosa, CA, Macdonald formally accepted the awards on behalf of the City of San Marcos.
For more information about CAPIO, please visit www.capio.org. For more information about the City’s communication office, please contact Communications Officer Sarah Macdonald at (760) 744-1050, ext. 3174 or email@example.com.
“We’ve worked hard to spread the word about economic development because it’s still relatively new territory for San Marcos,” said Economic Development Manager Tess Sangster, who has led the division since in launched in 2015.
In fact, economic development was named a top priority in 2015, spurred largely by an increasingly competitive business landscape. And the city’s charter–a voter-approved guiding document–says staff should embrace a business-like mentality and find ways to boost revenue, which certainly applies to economic development.
“Our businesses are a critical piece of our local economy, supplying more than 40,000 jobs here in San Marcos,” Sangster said. “When we empower our businesses to succeed, the entire community benefits.”
Working under the City’s newly minted brand and tagline, “Discover San Marcos,” city staff invited the public to learn more about its economic development division, which is gaining steam as the City’s surrounding business community grows.
“Our business inventory has grown by 25 percent in the past decade alone, and we expect that growth to continue,” Sangster said. “That’s partly why we’re committed to proactive economic development and this award speaks to that.”
During CALED’s annual conference in Monterrey, CA, Sangster formally accepted the award, which is the City’s first economic development honor.
“This is a great starting point for us,” Sangster said. “We contribute a $7.9 billion annual GDP to the regional economy. And as North County’s education hub, we also produce 10 percent of the region’s total academic program completions. This recognition rightfully puts San Marcos on the map.”
PRIMER ON PROPOSED COPPER HILLS DEVELOPMENT/SD15
You may have seen a sign on the property right next to the former landfill site (on San Elijo Road) for a project named “Copper Hills.” Copper Hills is a project that is being proposed by a developer (Stephen A. Bieri Company) to the City of San Marcos. The land itself is actually in the unincorporated County of San Diego. San Marcos does not have jurisdiction (though the developer could attempt an annexation). In the County of San Diego, the developer is also attempting to change the current zoning of that land in case they choose to pursue the project in County jurisdiction. This zoning amendment (General Plan Amendment) is being called SD15 in the County of San Diego. Click link for more information. http://eepurl.com/dlJ-LL
Last July, the City of San Marcos and the San Marcos Unified School District established the Joint Task Force on School Development (Task Force) to formally partner in planning for the future of San Marcos schools.
With a decade’s long history of supporting one another, the city and district serve the community of San Marcos together and their destinies are intertwined.
While growth presents challenges, it also brings energy to the community and strengthens the local economy. Growth has been instrumental in supporting a robust School District and is a key component in providing funds to build future schools.
The recently established Task Force is focused on sharing information with their respective elected bodies and the public, identifying possible locations for school sites, and planning for the future.
Already, the Task Force has taken numerous steps to understand school needs and growth trends, and to come up with solutions for the current challenges:
Data Sharing & Growth Projections: While the district regularly collects data regarding growth trends, the Task Force has further examined information on the City General Plan – a 20+ year long term planning document –and data regarding actual build out.By analyzing current and anticipated residential growth, the School District is better able to determine its needs to increase capacity at school sites and to locate and purchase land for new school sites.
Exploring Options for Schools: The Task Force continues to review options for addressing increasing student enrollment across the city.Options include ways to optimize existing schools to handle current and projected demand, and ways to increase resources for school infrastructure.
School Site Search: A focus of the Task Force has been to identify possible sites for new schools.The district is in the initial phases of exploring several potential sites.
Campaign to focus on reducing traffic, improving infrastructure and protecting quality of life
Three-term City Councilman Chris Orlando today announced his campaign for Mayor of San Marcos. Orlando, who has served on the San Marcos City Council since 2006, announced his intention to run for mayor through social media and an email to supporters.
“My priorities as mayor will be reducing traffic congestion, keeping city finances and infrastructure strong, planning for our future with a more thoughtful approach toward growth, and constantly focusing on improving the quality of life in San Marcos for families, students, and seniors,” said Orlando.
In addition to serving on the Council, Orlando has represented San Marcos on the Board of Directors of the San Diego Association of Governments as the city’s primary member and first alternate since 2014. From 2007 to 2012 he was a member of the North County Transit District’s Board of Directors, serving as chairman from 2010 to 2012 and vice chairman from 2009 to 2010. Before his election to the Council, he was vice chairman of the city’s Planning Commission, serving on the panel from January 2005 to December 2006. He has previously served on the boards of directors for the San Marcos Chamber of Commerce and San Diego Youth and Community Services.
Orlando has been an active part of the San Marcos community for 16 years. As a community member, he advocated for improved fire protection and smarter development, and worked to add the citizens’ voice to city decisions. Orlando has been a strong advocate for schools and improving infrastructure – opposing projects that add to crowded schools and bring more traffic.
“When I was first elected to City Council in 2006, my goal was to be a strong voice for the residents of San Marcos,” said Orlando. “In my time on City Council, I’ve tried to do exactly that – standing up when I thought residents’ voices were not being heard.”
Orlando was the lone “no” vote on the San Marcos City Council in two recent controversial development decisions. In November 2016, the Council voted 4-1 to approve the Highlands project, which annexed unincorporated county land into the city and up-zoned it for the development of 189 units. In January 2018, the Council voted 4-1 to grant Brookfield Homes a General Plan Amendment to build 218 units adjacent to an existing 346-unit project that is under development. A referendum is currently being circulated by residents to overturn the Council’s decision to approve that General Plan Amendment. Orlando voted against both projects based on their traffic impact and a lack of capacity in the schools that would serve the new communities.
The election for San Marcos Mayor takes place November 6, 2018.
Saturday, November 18, from 10AM-3PM, the San Elijo Recreation Center, 1105 Elfin Forest Road, San Elijo Hills, San Marcos, will be transformed into a fabulous holiday shopping experience guaranteed to put everyone in the mood for the season ahead. The event, formerly co-sponsored by the San Elijo Hills Women’s Club (SEHWC) and the City of San Marcos, is now hosted solely by the SEHWC, with all proceeds benefitting the SEHWC Scholarship Program.
This is a vetted event and several favorite vendors from past years will be available, in addition to many first-time participants — all offering a fun and diverse variety of holiday and non-holiday items for everyone’s shopping enjoyment. Don’t miss this great opportunity to do your holiday shopping in a relaxed, stress-free environment! RUSH Coffee Truck will be on site during the morning with specialty coffees and treats. Delectable home-baked goodies will be sold during the SEHWC Bake Sale, and seasonal favorites and fall-inspired snacks from Cafe Stoked will be served as shoppers stroll among the booths. Live music will help create a festive atmosphere, and children will have the opportunity to work off some of their energy in the KIDS’ ZONE. Be sure to buy Raffle tickets for a chance to win a Date Night Basket and Fitness Basket, each brimming with hundreds of dollars in gift cards and certificates–generous donations from San Elijo Hills proprietors and surrounding businesses.
The Holiday Market promises to be a wonderful family activity, a fun girlfriends’ Saturday get-together, and an opportunity for parents and grandparents to do some early holiday shopping. Make plans now to attend this exciting fall event!